The easiest thing is to set up a blog in WordPress because it is a comprehensive package with everything ready prepared for you. However, when it comes down to getting your WordPress site ranked in the search engines, you’ll have to keep a few things in mind, such as:
Put the WordPress SEO Plug-in on your site: A suitable plug-in can increase your WordPress power and make you stand out from your competition. Even though WordPress is a good format with SEO, but it still needs a few gaps to be filled in. You could achieve this by choosing a WordPress SEO plug in like All in One SEO, which will give you the chance to optimize your blog the right way. This is a plug-in that can be put on your WordPress blog that will give it that extra kick. If you want to go a little further, you can buy a theme that was developed for SEO. Yes, it’s the truth. The Thesis Theme would be a good option for anyone who wants an SEO related theme. The Thesis Theme has SEO capability so you will not have to purchase an additional theme. So, you have the option to use the free SEO plug-in or wait and select something like the paid Thesis Theme. Both selections are okay.
Having Correct XHTML Code: This is an important step when it comes to creating a strong WordPress site that gives relevant results. There are several reasons why your site should be validated according to the standards of the World Wide Web. Even if you do not understand the basics of HTML, you will not find it too hard at first. Go to the W3C Validator and type the name of your site. If it does not validate, then walk through the directions until find the problem and fix it.
Making sure your website is validated is will ensure that nothing becomes a hindering factor you’re to rank your pages in the search engines.
Store Your Material: WordPress is a program that was developed with the PHP program that usually tends to create pages very quickly. In other words, every page is created there and then, and doesn’t exist unless someone tries to load it. WordPress then goes through the database with all the variables (including your articles), the titles of your post, the widgets in the sidebar and everything else. Then it gets all of the components together and makes them ready based upon the controls that are on the panel. When you use the WP super cache plug-in, you have the ability to store a true static page. So when someone is ready to view it, it will already be available. This reduces the wait time for readers and keeps them on the site longer.
Basically, this will let your webpage load pretty quickly. Basically, this is a necessity.
These tips may look simple to you, but they will definitely make a difference to your rankings in the long run if you take action and apply them. You then need to make sure that you keep improving your site because it’s the only way to maintain your ranking.